Products Guests Crave
Handcrafted superfood smoothies, açaí bowls, cold-pressed juices, and shots, with real ingredients and the taste that brings guests back every day.
Premium superfoods. Real support. 200+ locations open or in development.
Built for everyday demand
Handcrafted superfood smoothies, açaí bowls, cold-pressed juices, and shots, with real ingredients and the taste that brings guests back every day.
A compact 500–1,500 sq ft footprint, a focused menu, and cold-pressed juice delivered pre-bottled from Pure Green's supply chain. No on-site juice production, and no restaurant experience required.
A team behind your store
Site review and approval, design and supplier standards, Pure Green University training, on-site opening support, and ongoing support from the franchise operations team.
Why Pure Green
$869,329
Average Gross Sales
Top Quartile
Pre-bottled cold-pressed juices with no on-site manufacturing, streamlined operations.
Wholesale supplier to professional sports teams and the U.S. military through Pure Green's wholesale affiliate.
200+ juice bar franchise locations open & in development across the U.S.
*Top quartile average gross sales for 2025 as disclosed in the 2026 FDD. Individual results may vary. Gross sales are not owner income or profit. See Item 19 of the 2026 Franchise Disclosure Document.
Owner Stories
Hear directly from the people building Pure Green in their communities.
Cape Coral, Florida
Opened August 2022 with co-franchisee Brad Weiss, a former Subway, TCBY and Mrs. Fields operator. One location.
“Finding a business that is simple to run while doing something good for the community was huge for us.”
Read their story
Portland, Oregon
Opened January 2024. A longtime Portland realtor, she also serves as Pure Green's Head of Site Development, reviewing sites for new franchisees.
“I was already excited to do my second store before the first one even opened!”
Read their story
Clayton, North Carolina
Cody and Danielle Sawyer, husband and wife, opened their first franchise in February 2024 at Flowers Crossroads.
“This is our first franchise that we opened and we felt fully supported the entire time through every step of the process…”
Read their storyInvestment
Total initial investment
$177,450to $493,900
Includes the franchise fee, buildout, equipment, signage, initial inventory, and working capital.
See Item 7 of the 2026 Franchise Disclosure Document for the full breakdown. Costs vary by location.
Franchise fee
$40,000
Paid when you sign the franchise agreement
Liquid capital
$100,000
Minimum financial qualification
Net worth
$300,000
Minimum financial qualification
$869,329
Top-quartile average gross sales, 2025
As disclosed in Item 19 of the 2026 Franchise Disclosure Document. This is a gross sales figure: it is not owner income or profit, and individual results vary by location, market, and operator. Review Item 19 for the full financial performance representation.
Franchise performance statistics
Meet Our Founder
Ross Franklin founded Pure Green in New York City in 2014 and continues to lead its national growth. A decade on the gym floor taught him that health starts with nutrition, not training. His mission to build healthier communities guides Pure Green's products, guest experience, and franchise growth.
Read Ross's Story
The Pure Green Experience
Watch the Brand Film
Step inside the brand.
Our Process
Share your goals and target market with a franchise development leader and confirm the financial qualifications.
Review the Franchise Disclosure Document and validate the opportunity directly with existing franchisees.
Sign the franchise agreement and pay the $40,000 franchise fee.
You find and lease the site. We review and approve it, then provide the building specifications and approved suppliers for your buildout.
Train at Pure Green University with your manager, open with on-site support, and keep the operations team behind you after launch.
Territories
Tell us where you'd like to open. Choose a state on the map to start, or fill in your market on the form. Our franchise development team reviews territory availability and discusses next steps.
Our footprint does not indicate territory availability.
Browse locations by state: Arizona, California, Colorado, Florida, Georgia, Illinois, Indiana, Maryland, Massachusetts, Michigan, Nevada, New Jersey, New York, North Carolina, Ohio, Oklahoma, Oregon, Pennsylvania, Tennessee, Texas, Utah, Virginia, Washington D.C., Washington, Wisconsin.
Financial qualifications: $100,000 in liquid capital and $300,000 net worth.
Your franchise inquiry
A few things to know
Clear answers for your next step.
The total initial investment ranges from $177,450 to $493,900, as disclosed in Item 7 of the 2026 FDD. That includes the $40,000 one-time franchise fee, buildout, equipment, signage, initial inventory, and working capital. Ongoing fees are a 6% royalty and a 2% national marketing fee. Visit our franchise startup costs page for a line-item breakdown.
Franchisees need a minimum of $100,000 in liquid capital and a $300,000 net worth, or pre-approved financing. These are qualification criteria, separate from the $177,450 to $493,900 cost to open. If you meet them, submit the Check Your Market form and a franchise development leader will follow up to schedule an intro call.
Pure Green products are built on real nutrition science and set the standard for quality in the juice bar franchise industry. Every item — cold-pressed juices, superfood smoothies, acai bowls, cold-pressed shots — is designed to hydrate, nourish, and energize using whole superfoods and functional ingredients. Unlike competitors who rely on pre-made mixes or artificial ingredients, Pure Green cold-presses juice fresh and delivers it directly to franchisees — consistent quality, zero shortcuts.
No. Pure Green is a simple, easy-to-operate business that does not require prior food experience. Cold-pressed juice arrives pre-bottled from Pure Green's own supply chain, so there is no on-site manufacturing, and owners and store managers train at Pure Green University before opening.
Support across every phase. Pre-opening: review and approval of your site within 30 days of a complete submission, building specifications, approved supplier lists, Pure Green University training for you and your manager, and five days of on-site support when you open. After opening: ongoing advisory support from the franchise operations team, national and local marketing programs, the Pure Green operating manual and its updates, and a growing network of fellow franchisees across 25+ states.
Tell us the market you want on the Check Your Market form. Our team reviews territory availability for that market and explains the territory terms that apply. After you sign, you find your site and our site development team reviews and approves it.
Pure Green is one of the fastest-growing juice bar franchises in the United States, ranked by the Entrepreneur Franchise 500. Its wholesale affiliate supplies cold-pressed juice to professional sports teams across the NFL, NBA, NHL, and MLB and to the U.S. military, and its menu is guided by a Nutritional Advisory Board that includes registered dietitians from professional sports teams and the U.S. military. Our low-overhead, small-footprint model makes Pure Green one of the most capital-efficient juice bar franchise opportunities in the healthy food and beverage sector. With 200+ locations open or in development, a centralized cold-pressed juice supply chain, and a nationally recognized brand, Pure Green gives franchisees a documented, supported operating system.
Top-quartile Pure Green locations averaged $869,329 in gross sales for 2025, as disclosed in Item 19 of the 2026 FDD. Gross sales are not owner income or profit, and individual results vary by location, market, and operator engagement. Review Item 19 of the FDD for the full financial performance representation, and validate the numbers directly with existing franchisees during your discovery process.
High-traffic area with strong daytime foot traffic and a health-conscious customer base — fitness corridors, health-focused retail districts, college campuses, hospital campuses, corporate office parks, mixed-use urban developments. Compact spaces between 500 and 1,500 sq ft. Our site development team reviews demographics, co-tenancy, visibility, parking, and lease economics before approving a site.
Three core pillars: a proven product system, a low-overhead operating model, and a high-touch support infrastructure. Comprehensive operations manual, POS and inventory systems, national marketing campaigns, local marketing playbooks, and ongoing support from the franchise operations team.
You find the site; our site development team reviews it against market analysis, foot traffic data, demographics, competitive density, co-tenancy, and trade-area analytics, and approves it within 30 days of a complete submission. We also review your letter of intent and lease terms before you sign, and provide the building specifications for the space.
Centralized cold-pressed juice production and distribution delivered directly to franchise locations. Wholesale pricing, zero on-site manufacturing required. Eliminates the capital cost and complexity of in-store production, keeps labor lean, and guarantees consistent quality and food safety.
Pure Green was founded by Ross Franklin, a health and wellness entrepreneur, certified personal trainer, bestselling author, and recognized franchise industry leader. He opened the first Pure Green in NYC in 2014, built the brand into one of the fastest-growing juice bar franchise systems in the U.S., and continues to lead its national growth. He is the author of The Founder Success Formula.
Product quality, brand authority, and operational efficiency — with a higher bar for every product, location, and franchisee. Real superfoods, cold-pressed fresh, functional ingredients with no artificial flavors or fillers. Cold-pressed juice supplied to professional sports teams and the U.S. military through Pure Green's wholesale affiliate, a Nutritional Advisory Board of registered dietitians from pro sports and the military, and a ranking in the Entrepreneur Franchise 500. Data-driven site review, a centralized juice supply chain, comprehensive training, and unit-economics-first support are how Pure Green keeps elevating standards across the healthy food franchise sector.
Pure Green combines the fastest-growing segment — functional health and wellness — with a low-overhead, capital-efficient franchise model. A compact 500 to 1,500 sq ft footprint with a total initial investment of $177,450 to $493,900 per Item 7 of the 2026 FDD. Nationally recognized, with cold-pressed juice supplied to professional sports teams and the U.S. military through Pure Green's wholesale affiliate. 200+ locations open or in development.
Ready To Check Your Market?
Tell us where you want to open. Our team reviews availability and walks you through next steps.